Customer Service Dos That Work!

There are some dos that customer service agents have to keep in mind at all points. These cannot be called tips because these are cardinal to the working of a call center. You cannot work at a BPO without being careful and particular about these aspects of answering service. Let's take a look at some of these features that make a good inbound call center department:

• The primary function of the inbound call center agents is to answer calls. No matter what the call volume is or what kind of information you are looking to give out, your call center agents must make a conscious effort to handle and process all calls made to your business. You may never know what kind of opportunity you may miss out on when you are not taking up all your calls. Deploy agents in a way that your best employees are on the shift during the peak hours. Employees must be regulated so as to eradicate fatigue. No BPO agent must be overworked. Keep cycling them in a way that eases out the pressure over all those involved in the project.

• Telemarketing agents are often guilty of making promises that they don't keep. They may do that in the hope of pushing through a sale in lead generation campaigns. Outbound call center agents are known to distort some of the features in a minor way to cater to the demands of the consumer. This leaves the customers with a false sense of expectation. When they make the purchase, they are generally disappointed. That sets them into calling customer service with complaints. The call center must ensure that there is no disconnect between what is being sold verbally and what is actually on the table.

• A primary mistake that customer service agents commit is that they jump to solutions without hearing the caller out. This jumping the gun often results in the problem getting complicated. Telemarketing services are about the customers. They are the decision-makers. The business revolves around them and is about them. BPO agents have to listen to them. It's not just for the benefit of the customers. The call center services get enriched with the experience of talking to the customers. Their feedback can make a lot of difference. Telemarketing is about understanding the mind of the customer. Because you cannot see the person, you have to make calculated guesses to gauge the buyer's mind.

• Complaints are a part of customer services. Your inbound call center desk will be inundated with complaints. Many of them will be genuine, some would be fake and others just plain hysterical calls. Train your BPO agents to deal with those calls on an even basis. The call center agents must not lose their cool or get hyper about complaints that don't make sense to them. The telemarketing agents may know the features inside out, the customers don't! Your job is to help them out. Try not to take your callers and their complaints for granted. Indifferent customer care is bad for business.

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